Beyond the Chair Academy
1:1 Strategy with Jenni

The Nail Business Strategy Intensive.

Generic advice isn’t enough anymore. Its time for someone experienced to look at YOUR nail business and curate a strategy specifically for where YOU are in your nail career.
This one-on-one strategy experience with Jenni is Built entirely around you, your numbers, and moving you closer towards achieving real goals.

This Is For Nail Techs Who…

—Already has an existing clientele and real business activity, but feels scattered about what to do next
—Knows how to do nails, but needs help building the actual business around the talent
—Wants a rebrand or a clearer brand direction that attracts the right clients
—Needs a content and visibility strategy that doesn’t require showing up every single day
—Is ready to turn skills and ideas into real offers and additional income streams
—Wants a clear, personalized 90-day plan — not more generic advice

Jenni will diagnose, audit, position, and build a personalized growth strategy around your business.

Pre-Work • Week 1
Business Diagnostic
—A deep-dive diagnostic of where your business is right now — strengths, gaps, and biggest opportunities.
Week 2
Business + Brand Audit
—Where are you now?—Biggest opportunity—Biggest distraction—Priorities—What to keep, change, stop
Week 3
Positioning + Brand Direction
—Ideal customer—Core problem—Positioning—Bio/profile audit—Brand message—Visual recommendations
Week 4
Content + Visibility Strategy
—Content pillars—Signature series—Hooks—Posting rhythm—Conversion path—30-day content focus
Week 5
Offers + Monetization Strategy
—Offer audit—Pricing—Packaging—Additional income streams—Monetization path—Next-level offers
Week 6
Your 90-Day Growth Strategy
—Month 1–3 priorities—Metrics—Execution plan—Next-level recommendation

REAL STRATEGY. REAL RESULTS.

See what nail techs are saying about working with Jenni inside the Nail Business Strategy Intensive.

A
Ashley M.
★★★★★
Nail Educator

“Jenni helped me take all the ideas in my head and turn them into an actual strategy. The Intensive gave me clarity on what to focus on, what to build next, and how to create more income from what I already know.”

B
Brianna C.
★★★★★
Nail Tech

“Jenni completely changed the way I look at my nail business. The Intensive showed me that making more money didn’t have to mean taking more clients. I finally have a plan for creating income beyond my appointments.”

D
Danielle R.
★★★★★
Nail Tech & Educator

“I came into the Intensive needing direction, and Jenni gave me exactly that. She helped me get clear on my classes, content, offers, and what my next moves actually needed to be. I left with a real strategy instead of more ideas.”

Applications Are Approved on a Case by Case Basis.

Jenni personally reviews every application. The investment is $997. However, no payment is collected when you submit this form. If you are accepted, you’ll receive payment instructions and an onboarding call with Jenni.

Apply Here.